Return of the Roll-Top Duffle June 23, 2023Vicken Donikian Revamped after a six year hiatus, the Roll-Top Duffle 40L combines some of our best features in one ready-to-go travel bag. The roll-top paired with a TPU welded liner ensures total...
New: Hydration Holster + Water Bottle June 22, 2023Vicken Donikian Introducing six new colors in our Hydration Holster––a MOLLE-compatible water bottle pocket that can be attached to another pack, or worn on its own as a sling on a quick...
Prototype XPAC Fabrics June 14, 2023Vicken Donikian Experimenting with some new prototype fabrics from Dimension-Polyant –– Default 25L in Hemp XPAC (left) and Default 40L in "Project 85" 100% Ultra-PE XPAC. Available in-store only (for now) in...
Shop Ride w/ AFAIC: June Recap June 13, 2023Vicken Donikian Scenes from a beautiful Shop Ride last weekend with AFAIC. Thanks to everyone who came through and joined our growing monthly ride. Hope you all enjoyed it as much as we did! Follow...
Shop Friends: Kevin Couliau June 12, 2023Vicken Donikian "My whole creative process is to develop concepts that will make people view basketball as an art form." Kevin Couliau is a Paris-based photographer and filmmaker renowned for his work...
Shop Ride w/ AFAIC: 6/11 June 06, 2023Vicken Donikian Join us this Sunday 6/11 for our monthly ILE x AFAIC Shop Ride. Meet at the shop for coffee at 9am, and we'll roll out at 9:30am. This is a casual no-drop ride,...
Retailer Spotlight: Let's Ride Cyclery May 31, 2023Vicken Donikian Let's Ride Cyclery is one of our awesome Southern California retail partners. Though relatively new in name, their team has tons of experience and loves nothing more than providing expert service,...
2023 Archive Sale May 22, 2023Vicken Donikian Ok, this is gonna be BIG. Our highly anticipated annual Archive Sale starts this Thursday 5/25 at 10am PT! This is your chance to scoop unreleased prototypes, one-off experimental gems,...
Shop Ride w/ AFAIC: 5/21 May 16, 2023Vicken Donikian Join us this Sunday 5/21 for our monthly ILE x AFAIC Shop Ride. Meet at the shop for coffee at 9am, and we'll roll out at 9:30am. This is a...
New: XXL Tote May 15, 2023Vicken Donikian The XXL Tote needs little introduction. Perfectly oversized for hauling bulky gear, laundry, groceries––literally anything you might want to carry in one go. A simple, crushable design features multi length...
REV_MCB Featured on BIKEPACKING.com May 13, 2023Vicken Donikian Our REV_MCB X50 collection was just featured in BIKEPACKING.com's "Friday Debrief" product/news roundup. Click here to check it out!
ILE for Caletti Cycles May 12, 2023Vicken Donikian "I made my first frame around 2002. Since then it’s been continual slow refinement and skill building. It’s a craft and for me a vocation - I’ll keep working away...