News

FIND US THIS SATURDAY, 1/25, 4P - 9P,  AT THE HAYES VALLEY NIGHT MARKET FOR THE GRAND OPENING OF THE NEW FLAGSHIP RIVIAN SPACE.  WE’LL HAVE A SELECTION OF BAGS...

The shop looks a little different these days! More photos of the new buildout coming soon...stop by during the holidays to check it out in person: Inside Line Equipment1717A Fourth...

Holiday shipping reminder! For delivery by 12/24, please make sure to place your order by 12/17 @ 12pm PST (domestic US orders with standard ground shipping). Expedited shipping options are...

The fourth and final Ego Death ride - Salvation - is coming up on Sunday, 12/15! Hosted in partnership with As Far As I'm Concerned (AFAIC), Ego Death is a series of four...

We’re excited to announce a special in-store event with our retail partner UrbanCred in Brooklyn, NY on Saturday, 12/7. If you're in the area please join us for a Q&A...

Shop our annual Black Friday sale starting now! Use discount code BF24 for 20% off sitewide, now through Monday 12/2 at midnight PST.Our Berkeley Workshop + Store will be closed...

Join us for our monthly Shop Ride this Sunday, 9/1! Meet at 9am for free coffee courtesy of our neighbors Artís, and we'll roll out at 9:30am. No drop, casual pace. All...

Last weekend we hosted Redemption in partnership with AFAIC. This was the third of four rides in this year's Ego Death series, designed to invert the paradigms surrounding teamwork and individuality in sport. Check out...

The third Ego Death ride - Redemption - is on the horizon! Hosted in partnership with As Far As I'm Concerned (AFAIC), Ego Death is a series of four unique epic rides, all...

Join us for our monthly Shop Ride this weekend, 8/4 (first Sunday of each month)! Meet at the shop at 9am for free coffee courtesy of our friends at Artís,...

We've been working on a special project with our friends at Wondrous Brewing Co., releasing next Friday, 7/19. This collaboration features a natural pairing that highlights the best of both brands:...

This year we've been hosting a quarterly ride series with As Far As I'm Concerned (AFAIC) titled Ego Death, designed to invert the paradigms surrounding teamwork and individuality in sport....